Poster analysis

I decided to do an analysis of the film 'Freaky Friday' seen as we always had it in the back of our mind that we wanted to replicate the genre of this particular film. The first thing that you notice when looking at the poster would be the two women in the middle of the poster. Both similar looking, so you can begin to establish that they may have some relation. The outfits of both the women seem peculiar as the younger one seems to be wearing very mature clothing while the older woman seems to be a stark contrast, dressed immaturely.

The next thing that you notice would be the title of 'Freaky Friday'. The font that is used gives a feeling of queasiness and is quite peculiar. By simply writing it in capital letters, it seems like the title is being shouted at you.

The background of the particular poster is something that tells us a lot about the poster. By splitting it into 2, we can see that the women are divided and do not get along and it is often that they keep to themselves. The colours of green and purple are exact opposite on a colour wheel telling us that these two are complete opposites.

The tag line of 'Every teenager's nightmare...turning into her mother.' at the top of the poster sheds light on to what the film is actually about. This is a clever tag line as teenagers often say they don't want to end up like being their mother when they are older, and they use that here, but with a complete different meaning. The meaning being that the daughter is actually in the body of her mother. We can see that they have swapped bodies, hence the reason for the clothes change. Also, probably the reason for the swapping of the actresses name's just underneath the tag-line. You would expect Lindsay Lohan to be stood underneath her own name, and same vise versa but it has been deliberately done to give us an idea what the film is about.

The last thing that I noticed when looking at this film poster would be the credits which are given near the bottom end of the poster. We can see it is a Disney film and then notable people within creating and starring in the film are mentioned at the very bottom of the page. The 'Get your freak on August 1st' tells us of the release date, but does it in a more creative way than just 'Coming August 1st'. By putting that on the very bottom, it is the last thing that you read and sticks in your mind.