Film Poster Analysis

The film poster I have decided to analyse is Hancock as it is a family film that would be on a similar level to our own film.

At the top of the film poster there is the name of the main actor in the film, Will Smith, which will attract people to go view the film as Will Smith is a big movie name that will attract plenty of fans.

The main picture of the poster is a shot from the movie of Will Smith, which again is using Will Smith as a grab for the viewers, as again they will sway towards the movie because of the reputation and quality of previous films made with Will Smith in them.

Along the bottom of the film poster, there is a slogan for the film, which is 'There are heroes, There are superheroes, And then there's...' with the movie title 'Hancock' beside it, which shows that its a movie about a superhero, but there's a twist to it, which is intended to grab the audience and make them watch it to find out what the twist is to the film.

Also underneath the title 'Hancock' there is the date of release for the film '07.02.08' which ideally should be on the film poster to allow the audience what date the film is released and available to view.

As well as the release date, there is also information about the film director and crew that is in very little font, so is very hard to see. Which they could have made it bigger, because the director could have been another pull towards the film, as directors such as Quentin Tarrantino draws people towards his films because he is a top quality director and makes great films.